Drowned in Sound

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ashcroft keys
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by Dom Gourlay
  • Type: Album
  • Release date: 23/01/2006
  • Label: Parlophone

Once upon a time he was a lucky man. Then he turned into an unhappy one. And it seems time has done nothing to change Richard Ashcroft's anguish and despair at the world around him, whether it be religion, war or death.

Since The Verve's evaporation in late 1998, Ashcroft has kept himself busy writing the kind of slow burning, bluesy melodies that characterised the majority of his former colleagues' 'Urban Hymns' record, and although there is nothing structurally wrong with the music and lyrics across any of his three solo albums to date, they also epitomise the fact that the sum of the parts can't quite match the former glories of the prodigious whole that was The Verve either.

Having said that, 'Keys To The World' opens at a fairly frantic pace by the standards Ashcroft has set with any of his previous works, as 'Why Not Nothing?' chugs along like an express train fuelled by 'Let It Bleed' style riffs and a Dylan-esque vocal, something which is omnipresent throughout the majority of this record, and someone who Ashcroft himself admits to having a long standing admiration for.

Ever since collaborating with BJ Cole towards the end of The Verve, Ashcroft seems to have taken a liking to all things blues-related such as the steel pedal guitar, and 'Keys To The World' is littered with numerous jaunts into country-rock territory such as 'Sweet Brother Malcolm' and 'Words Just Get In The Way', which is an eerie, distant relative of 'Sonnet' from his previous life. Whilst drenched in obvious sentiment, they are instantly forgettable also.

The album does have several peaks though, such as the title track which opens up with a haunting sample of a female voice choir before turning into an upbeat moodswinger a la Massive Attack, only Ashcroft's lyrics ("...And no one loved you or cared if you lived or died") about "the suicidal world" turning it into a moribund anthem for the clinically depressed. Likewise, the 70s AOR stomp of 'Simple Song' sounds surprisingly fresh and invigorating considering it probably wouldn't sound out of place on a Supertramp LP.

Elsewhere, the piano-led ballad 'Cry Til The Morning' sounds like a plea for sanctuary ("solitude and love combined, have you got the address for some place new that we can find?"), while 'Why Do Lovers?' can only suggest Ashcroft hasn't exactly fallen in love with himself or indeed anyone else just yet ("no beauty inside my body, I don't love anybody...").

What you have with 'Keys To The World' then is a deeply personal, occasionally lifeless but equally insightful passage into the latest chapter of Richard Ashcroft's life story. Doing what he does best - here in his moan - but just be prepared for some very uneasy listening.

  • Richard Ashcroft 6 / 10
Words: Dom Gourlay

So then....

Dom, you're essentially saying this album isn't really worth bothering with?

I thought it might be as much judging by the cr@p first single.


The sad thing is

All these fading Britpoppers seem to think they're up there with Dylan and Brian Wilson or whoever their pet hero is, when actually they're very average dullards who released a couple of decent albums ten years ago. Whoopdido.


I think the Verve as a whole

Can count themselves up with anyone. Not Ashcroft on his own though


true

Storm in Heaven and Northern Soul are both quite brilliant. Ashcroft has done nothing of any merit since then.


Solo wank

A Northern Soul is a work of utter genius.
I was thinking about him saying they would never reform. It's because he knows everyone(well the real fans not the oasis fans who bought urban hymns) would be there to hear McCabe not him and his huge ego can't handle it.


urban hyms

Are you serious?! You obviously want to sound really cool and arty by ignoring urban hyms which is one of the best albums ever. To say you like a northern soul and then to say there is no merit in urban hyms is a strange one.


keys to the world

Forget most of the reviews you read, which seem to deal with the writers personal agender against Ashcrofts personality rather than a fair review of his music, keys to the world is a great album much better than his last. In terms of voice and song craft there really is no one better in the last 30 years.


Its a total

Dissapointment.

4/10


Asscroft

I haven't seen one positive review of this album...


Mmmmm

I've seen quite a few. Let's see Chris Martin from Coldplay must think highly of him considering Ashcroft opened the second half of the tour. Need I say more. Look around would you!


Dull Ashcroft

Uninspiring, weak, predictable and dull...

4/10


So Is Your

OPINION


mmmhhh....

not really likin his new single now i must admit! i wa a fan of the verve but i dunno im just not sure bout it to be perfectly honnest


I really don't see

anything special about this guy, past or present. I saw his performance on TV but I thought his 'tormented' performance lacked real power. I think he is a mediocre song writer and a singer.


i really dont see

mediocre singer? cant really take you seriously now sorry.


Can you sing?

What are you talking about? You know nothing.


Hmmmm

A little unsure, must admit I do like the first track tho, and his vocals on the whole album.


right on

I'm with you. I love the whole damn thing.


Fancy Review

with no flippin' merit. You just wrote too many paragraphs on your opinion. That's not a review.

Why don't you just start with "This is my fancy glorified opinion." Have you ever heard of evolution? Music isn't a stagnate creation repeated with different words and chords. Coldplay and Oasis must be out of their minds considering they think highly of the man.